Latest Posts
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How Web-Based Startup Harry’s Used Storytelling To Shake Up the Men’s Razor Industry
Sometimes, brands are lucky enough to come up with a new spin on a product that’s so significant they don’t have trouble making a name for themselves. Others, however, are forced to break into an industry with so many big, established names for simple products that it’s hard to set themselves apart and keep their businesses moving forward. Few industries exemplify this as well as the razor industry. There are only so many product variations that you can come up with (how many blades, the shape of the handle, and so on), and all products are relatively simple. There are also mega corporations like Gillette and Schick dominating multiple ... -
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Do You Really Care About Your Leadership Results?
Does your leadership – your leadership brand – really matter to you? Are you the kind of leader that really cares about the needed results you were hired to achieve? If you answered yes, that means you have the desire and intent to be effective. Effective simply means successful in producing a desired or intended result – and since we’re talking business, I’m adding needed results. For many leaders, being effective can feel like a moving target. It doesn’t have to be nor should it be. In fact it is your job (our job…including myself here) to make sure it is not. It also be confused with busy. Busy activity does not necessarily t... -
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Collaboration by Examples
Collaboration is key to solve complex problems. I’ve always suffered from the evident lack of collaboration between people. It’s professionally frustrating when you’ve experienced effective teamwork. Think to the best team you worked with, what were the specificities? How a Scrum Master can help people, teams and organizations to become highly collaborative? I noticed that if people have the choice they prefer not to collaborate. Starting from this observation, I look for expedients to make collaboration a necessity and that collaboration comes from understanding. Think to what you’re doing now, why are you doing it, is someone commun... -
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How to Get the Best from Technical Workers
When John Rouda interviewed me for Geek Leaders, a podcast geared toward IT and tech people, we chatted about a generally under-discussed topic: leadership’s responsibility to integrate tech people into the larger organization, not just “onboard” them to the tech team. Many leaders assume they can plug-and-play tech people, as if they’ll fit anywhere and work perfectly because they’re proficient coders, designers, or engineers. But there isn’t a perfect correspondence between tech jobs, because each industry and each organization is different. So, no matter how technically skilled employees are, if they lack sufficient understandi... -
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Getting Back Our Business Mojo
Recycling my Christmas cards last weekend, I noticed how rather dull the 2019 batch were. As I was sorting through, I noticed many of the designs had muted colours, and it struck me how much these cards sum up my feelings towards 2019…the business world felt all a bit muted. 2019 for many was a year of economic indecision and frustration – a tiresome dance of one step forward and two steps back, despite everyone’s passionate belief in what they are doing. The impact for business was decisions taking longer and longer and for many a laissez-faire approach on the basis that doing nothing is the safest business strategy because of the gene... -
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15 Creative Ways To Find More Hours In Your Work Day
Sometimes it feels like there just aren’t enough hours in the day to get all your work done. Read below to find out how members of the Young Entrepreneur Council answered the following: What is one approach entrepreneurs can use when looking for creative ways to find more hours during a work day? 1. Cut Out Unnecessary Tasks One of the best ways to “add” more hours to the day is by analyzing your daily routine and cutting out unnecessary tasks. For example, when I started my business I would spend at least two hours a day combing through our analytics data. This task was taking up eight hours a week and forcing me to work overtime. I no... -
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Employee Experience: Seeing the Forest for the Trees
Let me just qualify something here before I get started: I have good kids. Really good kids, in fact. Kids that make me proud 98.7% of the time. But then there’s the other 1.3% of the time, and all you parents out there know what I’m talking about. Yep, that’s where we begin today… My husband and I received an email from our middle child’s teacher the other day. It began with “Cole* had a rough day today” (*name changed to protect the mostly innocent). It went on to explain challenges with focusing on the day’s lessons, a heated disagreement with a friend, and some tears. Frankly, we probably could have predicted receipt of th... -
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5 Sales Strategy Examples That Produce Real Results
Are long sales cycles crushing your sales team? Is the cost of every sale going up while your team takes longer and longer to close deals? Are you failing to grow the number of prospects you’re working with? Dominating the sales cycle isn’t impossible. It just takes the right strategies to get your sales reps focused on delivering on consistent, sustainable revenue growth. With the right examples, tools and processes, you can lead your team to bigger deals that are closed faster. Elevate your sales team from mediocre to masterful with five key sales strategies. Five Key Sales Strategies and How They Help Your Team Dominate the Sales Cycle... -
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7 Ways to Develop Effective Leadership Skills
Effective leadership skills don’t happen by accident. They’re cultivated through hard work, strategic focus, and consistency. And, no matter how advanced you are in your career, there’s always room to hone your leadership skills, becoming a more effective motivator and change agent. The question is, what are some practical steps you can take to hone effective leadership skills? What are some ways you can become an even more valuable player within your organization? I’ve got a few suggestions to offer. Develop Discipline One of the first things you should do in pursuit of effective leadership skills is form some productive habits and r... -
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How to Outsource Freelance Writing
StartupStockPhotos / Pixabay Freelance writing is the best way to get content done for your business. It’s the most flexible option for any business. You can pay per article as you need content, set up a regular schedule for content production, or even hire someone on retainer to produce whatever content you for various business needs at different times. Freelance writing is also the best way to ensure that you’re getting quality content all the time. Professional freelancers are serious about their work because they are business owners. They get gigs only when they have recent, quality samples to show to clients. They therefore have to m...
